Project Description

We were asked by Harcourt Developments to create a Social Media Campaign for Galway Shopping Centre at the Galway Races. We created an instagram based campaign where people were riding around on segways with an enlarged instagram frame with a horse looking out. The idea was that people would take selfies with this frame and upload it to the various social media platforms.

What we needed to create for this campaign was a die-cut instagram frame, Design of the segway, Design of the Galway Races Programme Cover, Advert and a video for the big screens at the Galway Races.